Can AI Write a Detailed Data-Driven Creative Brief?

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Can AI Write a Detailed Data-Driven Creative…

May 17, 2023
Creative
Best Practices

Introduction In the world of advertising and marketing, a well-crafted creative brief is the cornerstone of any successful campaign. It…

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3 ways AI-powered creative can help marketers…

April 19, 2023
Creative
Technology
Best Practices

With so much AI talk over the past year, it seems impossible to separate the hype from real business value,…

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Why Creative Analysis Is Critical for Your…

March 21, 2023
Creative
Technology
Best Practices

As a business owner, it is important to understand the impact that creative analysis can have on your business. Creative…

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Will AI replace human creativity?

March 12, 2023
Technology
General

Will AI replace human creativity?   Not a day goes by that ChatGPT isn’t in the news. Artificial Intelligence (AI)…

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Emerging Trends in AI at MWC 2023

March 2, 2023
Technology
Events

Mobile World Congress (MWC) is one of the largest mobile technology events in the world, and it took place in…

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15 tips for creative optimization – Google,…

February 13, 2023
Creative
Best Practices

Creating an approachable narrative for your creatives can be a troublesome task, especially when targeting multiple audiences on multiple social…

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Top 5 AI tools for marketers to…

February 1, 2023
Best Practices

Many consider 2023 to be the world’s first post-pandemic year. And, while it’s reassuring to see life return to somewhat…

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Alison won an AVA Platinum at the…

January 31, 2023
Creative
Technology
Company News

Another triumph for Alison and a great kick-start for 2023! Alison won the AVA Platinum award at the 2023 AVA…

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Alison Named Technical Innovation of the Year…

October 26, 2021
Technology
Company News

It's another win for Alison! Alison won the award for Technical Innovation of the Year at the 2021 Drum Awards…

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