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Tech12
Alison helps advertisers know what made their campaign work Tech12 - January 2023

Alison’s CEO, Asaf Yanai: “We’ve built an AI engine that breaks down videos to thousands of visual, sound, and text elements. By using data we can identify exactly what is the recipe to help creatives maximize their performance, without having to guess or test”

Walla News
20% of advertising budgets are thrown in the bin Walla News - February 2023

The A/B Testing, a process that has become an integral part of every advertising campaign, allows us to maximize the targeting ability, exposure and sales data, but forces us to become enslaved to the process and perform it endless times. How does artificial intelligence change the picture?

Globes
The ad world dilema – what happens when AI starts to replace employees Globes - January 2023

In an era where the bulk of investment in advertising is moving from television to digital, quite a few new tools are being developed directly for this arena. One of them belongs to the Alison.ai, which developed a platform based on artificial intelligence and machine learning to extract marketing insights from commercial videos.

People & Computers
The AI platform which revolutionizes the world of advertising production People & Computers - March 2023

Alison.ai’s CEO, Asaf Yanai, was recently featured in People & Computers Magazine to discuss how AI is changing advertising. Yanai shared his insights on how AI is making advertising more efficient, effective, and personalized. He emphasized the importance of investing in AI technology and developing data-driven strategies to stay ahead of the competition.

People & Computers
AI is conquering the advertising world [Podcast] People & Computers - March 2023

Alison.ai’s CEO, Asaf Yanai, was recently featured in People & Computers Magazine’s podcast to discuss how AI is changing advertising. Yanai shared his insights on how AI is making advertising more efficient, effective, and personalized. He emphasized the importance of investing in AI technology and developing data-driven strategies to stay ahead of the competition. Check out the interview [Hebrew]

Europa Press
La ‘startup’ israelí de publicidad Alison.ai recauda 4,6 millones de euros en una ronda de financiación Europa Press - May 2023

La ‘startup’ israelí Alison.ai, que utiliza la inteligencia artificial (IA) para analizar creatividades publicitarias, ha recaudado 5,1 millones de dólares (unos 4,6 millones de euros al cambio actual) en una ronda de financiación en la que han participado, entre otros, el fondo de capital riesgo europeo-israelí Cardumen Capital, el estadounidense Andreesen Horowitz, Crescendo Venture Partners y yellowHEAD.

TechCrunch
AI platform to analyze creative advertising raises $5.1M from investors, including a16z TechCrunch - May 2023

Alison is a startup out of Israel that analyzes creative work, such as typeface characters, colors, sounds, and text. It then gives the creative team a data-driven creative brief prompt that they can use to feed either into a generative AI production platforms or (even!) their human creative team.

MAU
Alison CEO Speaks at MAU Las Vegas MAU - June 2022

Artificial intelligence is changing how creative marketing is done, but there’s nothing that replaces real human ingenuity. How can we combine the best of both worlds to create a killer creative strategy? Learn proven tactics from Asaf Yanai, CEO at Alison.ai.

MarTech Series
Alison Named Marketing Solution Of The Year In 2021 Data Breakthrough Awards MarTech Series - March 2021

Alison was recognized as an innovative technology platform which delivers AI-driven insights to maximize ad creative performance

AiThority
Alison Wins Product of the Year 2021 AiThority - July 2021

Alison won Product of the Year 2021 for its AI creative management platform, which delivers AI-driven insights to maximize ad creative performance

Martech Cube
Innovative Technology Platform Alison Recognized in Data Breakthrough Awards Martech Cube - March 2021

Alison was recognized as an innovative technology platform which delivers AI-driven insights to maximize ad creative performance

Digiday
Alison Selected as a Digiday Technology Awards Finalist Digiday - October 2021

Digiday named Alison as a finalist in Digiday Technology Awards for Best Marketing Analytics Platform.

AiThority
Alison 2.0 Launches, Featuring New AI Tools to Further Optimize Ad Creative AiThority - August 2021

Announcing the launch of Alison 2.0, featuring significant updates to the SaaS creative insights platform.

Martech Series
Alison Named Technical Innovation of the Year by The Drum Martech Series - October 2021

Creative insights platform Alison selected for its ability to help digital marketers ideate, analyze, and optimize high performance ad creative.

The Drum
Why Alison Won Technical Innovation of the Year The Drum - October 2021

Alison won the ‘Technical Innovation’ category at The Drum Awards for the Digital Industries 2021. Here, the team behind the winning entry reveal the secrets of this successful project

MarTech Series
Creative Insight Technology SaaS Alison is Launched, New Competitive Intelligence Feature MarTech Series - September 2020

Advertisers now have full access to the AI-based technology that performance marketers use to analyze, ideate and optimize creatives.